The Most and Least Effective Keywords in the Email Subject Line | All the Buzz Tips

All the Buzz was just asked how to get people to structure their email subject lines so that people open their email announcements and newsletters more often. Here are some proven keywords that might help you design your perfect subject line, followed by a more detailed infographic…

The Most and Least Effective Keywords in An Email Subject Line

Best Keywords in a Subject Line

  • Alert
  • Free
  • Delivery
  • Bulletin
  • Daily
  • Weekly

Worst Keywords in a Subject Line

  • Report
  • Learn
  • Book
  • Newsletter
  • Monthly

–excerpted from The Most (and Least) Effective Keywords in Email Subject Lines, by Ayaz Nanji, Marketing Profs, 7-22-13

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