Category Archives: Writing Quotes

Publicity Is More Effective Than Advertising | Writing Quotes

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“Publicity is absolutely critical. A good PR story is infinitely more effective than a front-page ad.”

— Richard Branson, founder of the Virgin Group

Everyday Phrases that Came from Shakespeare

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A Copywriter is a Salesperson | Writing Quotes

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“A copywriter is a salesperson behind a typewriter.”

–Judith Charles

Writing is Everything

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“No one gets informed, educated, pitched or sold without writing.”

–Peter Bowerman, copywriting expert and author

What is Copy?

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“Copy is a direct conversation with the consumer.”

–Shirley Polykoff, American Advertising Executive

Writing is the Only Thing

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“Writing is the only thing that, when I do it, I don’t feel I should be doing something else.”

— Gloria Steinem

Well-Crafted Messages Will Always Have an Audience | All the Buzz | Writing Quotes

Fountain penRegardless of the changes in technology,
the market for well-crafted messages will always have an audience.”

–Steve Burnett, The Burnett Group

Developing Excellent Communication Skills is Essential | Writing Quotes

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“Developing excellent communication skills is absolutely essential to effective leadership.
The leader must be able to share knowledge and ideas to transmit
a sense of urgency and enthusiasm to others.

If a leader can’t get a message across clearly
and motivate others to act on it, then having a message doesn’t even matter.”

– Gilbert Amelia
President and CEO of National Semiconductor Corporation

Different Rules for Writing | All the Buzz | Writing Quotes

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“There are different rules for reading, for thinking, and for talking.
Writing blends all three of them.”

— Mason Cooley

Well-Crafted Messages | Writing Quotes

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“Regardless of the changes in technology, the market for well-crafted messages
will always have an audience.”

— Steve Burnett, The Burnett Group