Category Archives: Uncategorized

Universal Appeals to Sell Your Product or Service, Part II | Marketing Tips

higher-sales-success

Take your company to higher sales success

In our first post (Part I) on this topic, we discussed how the universal appeals of Saving Money and Looking and Feeling Better can help you increase your sales.  We continue this series with the remaining topics:

Universal Appeals to Sell Your Product or Service, Part I | Marketing Tips

higher-sales-success

Take your company to higher sales success

When you are advertising or marketing your product or service, there are certain universal appeals that people respond to.

They are (in no particular order):

  • Saving Money
  • Looking & Feeling Better
  • Staying Young
  • Being More Successful

In this two-part series we’ll explore how this knowledge can help you… Continue reading →

Before and After: Security Alliance | All the Buzz

They say a picture is worth a thousand words.  How about your brochure?

Brochure “Before”

Security-Alliance-brochure-before-all-the-buzz

Brochure “before”

The Security Alliance Command Center had been using the same brochure since the business began, and it showed. They came to All the Buzz because they wanted to increase sales and have a better overall image for their company.

security-alliance-before-all-the-buzz

Brochure “before”

We took a look at their old brochure and noted that it was printed on ecru-colored paper that automatically made it look old. It had their old logo, and didn’t contain customer-centric copy or a call to action.

It looked outdated, and for a security company that had to be state of the art, it would not do. Continue reading →

Monarch Title Home Buyers Guide Video | All the Buzz

monarch-title-video-all-the-buzz

All the Buzz creates Monarch Title Home Buyers Guide Video

Monarch Title was looking for a way to differentiate itself, while demonstrating its knowledge and ease of communication.They wanted to position themselves as a helpful resource.

One tactic was the development of a Home Buyers Guide video that takes the home buyer step by step through the process of buying a home. These are distributed by Monarch Title and given to Realtors to help their own clients understand the processes of buying a home.

All the Buzz Creates Home Buyers Guide Script

All the Buzz broke the process down into fourteen steps, and created a script that outlined the steps, processes, resources and pitfalls that any homebuyer would need to know. The video also outlines the roles each person involved in the transaction plays, and the order in which the homebuyer will need to engage them.

Buying a home is not an easy process, but with the Monarch Title Home Buyers Guide, it can be made a little bit simpler.

Questions that Master Networking Small Talk | All the Buzz

people-enjoying-networking-all-the-buzzHave you ever been uncomfortable in a business networking event and don’t know quite what to say? Small talk is just the concept of finding common ground, and finding out a little bit more about the other person. And instead of putting them on the defensive, or coming across as sounding just like everyone else, suddenly the conversation with you becomes fun.

A hidden benefit of small talk is Continue reading →

All The Buzz Launches Dulles University Success Series | All the Buzz | Workshops & Training

Dulles University logoEvery Wednesday in August, 2013, business owners have the opportunity to improve their own marketing skills through a series of workshops offered by All the Buzz, held in conjunction with Dulles University, who provided a generous sponsorship, allowing us to reduce our normal price of $350 per workshop to only $199! Continue reading →

Potomac Swim School Readies to Set New Guinness World Record | PR | All the Buzz

Potomac Swim logo, 5-13For the first time, Potomac Swim School will be participating in the attempt to break the Guinness World Record(tm) for the World’s Largest Swimming Lesson(tm), and didn’t know how to let the world (at least their local world) know about both the event and it’s purpose: to raise awareness for the Importance of Swim Safety. The event is scheduled for June 18, 2013.

In conversations with Potomac Swim School owner, Donna Boone, it was determined that the best plan of attack was Continue reading →

For a Taste of the Old World, Get Thee to a Meadery…or Cidery | Linda Barrett | All the Buzz

apples and ciderRead Linda Barrett’s newly-published article highlighting the latest additions to the 2013 Virginia Wine Guide: Meaderies and Cideries.

Explore the differences among the variations of Mead, and learn how heirloom apples make a difference in Cider’s long history.

Read For a Taste of the Old World, Get Thee to a Meadery…or Cidery here.

Published in Viva Tysons, March/April 2013

Inc. Magazine’s Best Industries 2013

Specialty Cruises are hot

Specialty Cruises are hot

Looking for the next big trend? Inc. Magazine just released its 2013 list of “Best Industries” and found these 8 best launching pads for business in 2013. Continue reading →

Curry Mantra 2 Press Release Garners Much Media Coverage | All the Buzz Press Release

New plating highlights Curry Mantra 2's Lamb & Okra dish

New plating highlights
Curry Mantra 2’s Lamb & Okra dish

When All the Buzz released its latest press release highlighting the opening of Curry Mantra 2 at 1077 West Broad Street in Falls Church, Virginia, we had hopes that it would garner notice, but were worried that with its last-minute release, we would be overlooked. Continue reading →