Competition is Good | Marketing Tips
All the Buzz helps you stand out from your competition
According to an article in Inc. magazine, competition may be the best thing for your business.
Carlos Ghosn, CEO of Nissan-Renault, finds that it can be lonely at the top, and welcomes competition from other automakers because a bigger field would help jump-start the market of electric cars.
Competition is also good for start-ups
Competition is also good for start-ups. Research shows that you’re probably better off with competition. Continue reading →
Monarch Title Home Buyers Guide Video | All the Buzz
All the Buzz creates Monarch Title Home Buyers Guide Video
Monarch Title was looking for a way to differentiate itself, while demonstrating its knowledge and ease of communication.They wanted to position themselves as a helpful resource.
One tactic was the development of a Home Buyers Guide video that takes the home buyer step by step through the process of buying a home. These are distributed by Monarch Title and given to Realtors to help their own clients understand the processes of buying a home.
All the Buzz Creates Home Buyers Guide Script
All the Buzz broke the process down into fourteen steps, and created a script that outlined the steps, processes, resources and pitfalls that any homebuyer would need to know. The video also outlines the roles each person involved in the transaction plays, and the order in which the homebuyer will need to engage them.
Buying a home is not an easy process, but with the Monarch Title Home Buyers Guide, it can be made a little bit simpler.
What’s your Lagniappe? | Marketing Tips
Lagniappe. Defined as a small gift given to a customer by a merchant at the time of a purchase. Or as I like to call it, “that little something extra.” The Baker’s Dozen.
The word comes from the Louisiana French adapting a word brought into New Orleans by the Spanish creoles. It is derived from the South American Spanish phrase la yapa (referring to a free extra item). In Andean markets it is still customary to ask for a yapa (“a little extra”) when making a purchase, and the seller responds by throwing in a little extra (Wikipedia).
What’s Your Lagniappe?
The term lagniappe came up in an executive roundtable discussion this morning, opening up the doors for business owners to think about what “something extra” they can give to their clients to make their buying experience special. Continue reading →
Questions that Master Networking Small Talk | All the Buzz
Have you ever been uncomfortable in a business networking event and don’t know quite what to say? Small talk is just the concept of finding common ground, and finding out a little bit more about the other person. And instead of putting them on the defensive, or coming across as sounding just like everyone else, suddenly the conversation with you becomes fun.
A hidden benefit of small talk is Continue reading →
You Can Have Brilliant Ideas | Writing Quotes | All the Buzz
“You can have brilliant ideas, but if you can’t get them across,
your ideas won’t get you anywhere.”
— Lee Iacocca
All The Buzz Launches Dulles University Success Series | All the Buzz | Workshops & Training
Every Wednesday in August, 2013, business owners have the opportunity to improve their own marketing skills through a series of workshops offered by All the Buzz, held in conjunction with Dulles University, who provided a generous sponsorship, allowing us to reduce our normal price of $350 per workshop to only $199! Continue reading →
Potomac Swim School Readies to Set New Guinness World Record | PR | All the Buzz
For the first time, Potomac Swim School will be participating in the attempt to break the Guinness World Record(tm) for the World’s Largest Swimming Lesson(tm), and didn’t know how to let the world (at least their local world) know about both the event and it’s purpose: to raise awareness for the Importance of Swim Safety. The event is scheduled for June 18, 2013.
In conversations with Potomac Swim School owner, Donna Boone, it was determined that the best plan of attack was Continue reading →
For a Taste of the Old World, Get Thee to a Meadery…or Cidery | Linda Barrett | All the Buzz
Read Linda Barrett’s newly-published article highlighting the latest additions to the 2013 Virginia Wine Guide: Meaderies and Cideries.
Explore the differences among the variations of Mead, and learn how heirloom apples make a difference in Cider’s long history.
Read For a Taste of the Old World, Get Thee to a Meadery…or Cidery here.
Published in Viva Tysons, March/April 2013
Inc. Magazine’s Best Industries 2013
Specialty Cruises are hot
Looking for the next big trend? Inc. Magazine just released its 2013 list of “Best Industries” and found these 8 best launching pads for business in 2013. Continue reading →
Curry Mantra 2 Press Release Garners Much Media Coverage | All the Buzz Press Release
New plating highlights
Curry Mantra 2’s Lamb & Okra dish
When All the Buzz released its latest press release highlighting the opening of Curry Mantra 2 at 1077 West Broad Street in Falls Church, Virginia, we had hopes that it would garner notice, but were worried that with its last-minute release, we would be overlooked. Continue reading →
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