Tag Archives: All the Buzz

Different Rules for Writing | All the Buzz | Writing Quotes

Fountain pen

“There are different rules for reading, for thinking, and for talking.
Writing blends all three of them.”

— Mason Cooley

The Most and Least Effective Keywords in the Email Subject Line | All the Buzz Tips

All the Buzz was just asked how to get people to structure their email subject lines so that people open their email announcements and newsletters more often. Here are some proven keywords that might help you design your perfect subject line, followed by a more detailed infographic…

The Most and Least Effective Keywords in An Email Subject Line

Best Keywords in a Subject Line

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Dromoland Castle Press Release | All the Buzz PR

image-of-Shannigan's-Gastro-Pub-The-Inn-at-Dromoland-Ireland

Shannigan’s Gastro Pub, The Inn at Dromoland, Ireland

All the Buzz was called upon to assist in creating buzz around a new restaurant opening–in Ireland. Located at the newly-renovated The Inn at Dromoland, Shannigan’s offers the unique and warm atmosphere of a Gastro Pub at the resort property of Dromoland Castle. Learn more in this press release.

Dromoland Castle took over what was formerly the Clare Inn adjacent to its property, renamed it The Inn at Dromoland, and has been performing renovations to the Inn ever since. The opening of Shannigan’s is the latest in its upgrade of the property to it famous standards.

I was fortunate enough to stay at Dromoland Castle just a couple of years ago and encourage anyone interested in experiencing the elegance and hospitality of staying in an Irish castle to visit.

Well-Crafted Messages | Writing Quotes

Fountain pen

“Regardless of the changes in technology, the market for well-crafted messages
will always have an audience.”

— Steve Burnett, The Burnett Group

New Rules for Keywords & Hyperlinks in Press Releases | Marketing Tips | All the Buzz

google-logo-with-linksOver the past–oh, a few years–we’ve been told to include lots of keywords in our press releases, with hyperlinks to various pages on your website.

Stop doing that!

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Sales Secrets from the Girl Scouts | Marketing Tips | All the Buzz

If you are in the Northern Virginia area, good news!  Girl Scout cookies are on sale this weekend!  To find out where you can purchase them, go to the Girl Scout website and on the top of the page under “Find Cookies,” enter your zip code.

Other than sparking my desire for Thin Mints, this news got me thinking about my own sales success as a Girl Scout, and how we all can learn a little bit about marketing from these junior saleswomen. Continue reading →

Most Popular B2B Content Marketing Tactics | Marketing Tips | All the Buzz

According to the Content Marketing Institute/MarketingProfs research,
over 90% of all marketers use content marketing in some way.

If you’re not using content marketing, you should be. Here is a graphic of the most popular tactics of B2B content that you should find helpful when defining your content marketing strategy. (Detailed below).

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Create a Content Editorial Calendar | Writing Tips | All the Buzz

create-a-content-editorial-calendar

Create a
content editorial calendar

If you’re like many business owners, you know you must present new content on your website/blog on a regular basis, but you’re not sure just what to write about.

Creating a content editorial calendar helps you define and schedule posts easily, and keeps your topics top of mind so that when you find information about your topics, you can enter them into a file for future articles.

Here are six simple steps to creating your own… Continue reading →

2014: Four Marketing Trends You Can’t Afford to Ignore | Marketing Tips | All the Buzz

Want to know what’s hot for 2014?  Read on…

1. Mobile Marketing

Large sites such as Buzzfeed and Facebook report that 50% of their traffic now comes from Continue reading →

5 Quick Writing Tips to Improve Your Website Traffic | Writing Tips | All the Buzz

web-traffic-thermometer

Writing will boost your
website traffic

There is no one end-all solution to getting more traffic to your website. Rather, it is a series of little things that you do regularly that greatly increase your awareness, readership, and subscriptions.  Here are some basic tips to how you can accelerate your business traffic and website rankings.

Five Writing Strategies to Improve Your Website Traffic

1. Create consistent and current content

Post more often to get higher results, up to 5x a week. This is most easily done through blogging, but page content can also be a great way to keep your content fresh.
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